Tag:consumers

How Brands For Cowboys and Trail Enthusiasts Tread Being ‘in Fashion’

Consult Vogue, Glamour or TikTok, and they’ll tell you the same thing: 2024 is the year of the barn jacket.Countless brands — including...

Why Fashion Is Maxing Out on Minimalism

Kirna Zabête founder Beth Buccini had never seen a new brand click with her store’s customers so quickly.In the spring of 2023, the...

Why Some Fashion Brands Are Embracing DIY E-Commerce

E-commerce software providers like Shopify have made opening an online store as easy as just a few clicks. But simplicity has its downside.“There’s...

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I See Why Cardi B Calls This Her “Money Wig”—See the Photos

Cardi B means business. The rapper must have been headed to a big meeting, because she put on...
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Cara! Cher! Tyra! Jodie! Maya! Burberry Reopened Its Manhattan Flagship With A Super Star-filled Cocktail Party

Tyra Banks has hit her stride—again. Some 24 hours after she made a triumphant (and viral) return to...

ECB lowers rates to 3.25%

Unlock the Editor’s Digest for freeRoula Khalaf, Editor of the FT, selects her favourite stories in this weekly...

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I See Why Cardi B Calls This Her “Money Wig”—See the Photos

Cardi B means business. The rapper must have...