Beauty18 Best Perfumes for Women of 2024, According to...

18 Best Perfumes for Women of 2024, According to Allure Editors

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Key notes: rum, ylang-ylang, black truffle, bergamot, bitter orange | Size: 3.4 oz

Frequently asked questions

How do I make perfume last longer?

“To make your perfume last longer, layer the fragrance with matching body products, such as lotions or shower gels–this will further extend its staying power,” says DSM Firmenich perfumer Alexandra Monet.  “Additionally, opting for fragrances with ingredients like cedarwood, sandalwood, amber, vanilla, or musk can ensure longer-lasting scent. These ingredients are known for their ability to remain potent for hours.”

Overdid the dousing? This tried-and-true tip will help mellow your scent: “Dip a cotton ball in rubbing alcohol and dab it on wherever you have sprayed too much perfume,” Glen Anderson, executive director of innovation at Avon, previously told Allure.

Does perfume expire?

“Yes, perfume can expire,” says perfumer Ashley Kessler, noting that changes in color, scent, or consistency will clue you in. “An expired perfume might smell slightly off or lose its original vibrancy. You may start to notice subtle changes in the scent after one to two years. The top notes become less fresh and effervescent.” But, if you don’t mind the developing differences, feel free to keep using your fragrance.”It’s also a good idea to store perfumes in a cool, dark place to extend their shelf life,” she concludes.

The rate of expiration depends on the notes. “Fresh, citrus-based fragrances tend to oxidize and lose their scent faster than woody or amber fragrances,” notes Monet. “To preserve your perfume’s quality, keep it away from light and heat, as these are two main factors that accelerate fragrance breakdown.”

Where should I spray perfume?

“For maximum effect, apply your fragrance to pulse points—wrists, neck, and behind the ears—as these areas naturally emit heat, helping to diffuse the scent,” says Monet. “Spraying perfume on your clothes and hair is another effective method, as these materials tend to hold the scent longer than skin.”

“Spraying the fragrance in the air and walking through it can help it cling gently to you, enhancing longevity,” says Kessler. But, when it comes to spraying perfume on the hair, Kessler explains that alcohol-based fragrances can be drying, so do so with caution. “Keep in mind that alcohol-based perfume can be drying for the hair, so apply sparingly and from a distance. If it is an oil-based perfume, you can dab a few drops onto your fingers and run it through your hair.” You can opt for a perfume made specifically for hair to avoid any trouble.

Meet the experts

Why Trust Us?

A beauty product is a personal purchase. You might be searching for a face cream to address persistent dryness or a new perfume to add to your routine; you may simply be browsing around for the latest launches to hit the hair market. No matter what you seek or your individual needs and concerns, Allure wants to ensure that you love anything we recommend in our stories. We believe that having a diverse team of writers and editors—in addition to the wide range of outside testers and industry experts we regularly call upon—is essential to reaching that goal. Annie Blackman is a perfume lover herself, finding it too difficult to be loyal to a single scent.

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